How to build a product

  1. Developers, product management, and customers brainstorm ideas.

    What problem are we trying to solve?
    What market opportunity are we trying to meet?

  2. Developers & product management write the core user stories.
  3. Developers build an end-to-end web site skeleton with mocks to any external systems.
  4. Developers spec out the core web site API.
  5. Developers and product management iterate over the web site skeleton adding the core user stories.
  6. Partnering with the customer; developers and product management push the product to market as quickly as possible.
  7. From customer feedback developers and product management enhance, rewrite, or create new user stories and apply those stories back into the web site.
  8. Repeat 1-7
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